The appeal of running your own restaurant is easy to understand: a room full of people brought together over a shared love of good food and good times. Sadly, the reality is that running one can be a very costly venture. To increase sales in your restaurant, you'll need more than just excellent service, but the right marketing to generate interest – and demand.
The commission charged by third-party delivery services take a huge chunk out of your revenue, but these costs can be sidestepped with the rented kitchen spaces known as "ghost kitchens". Now, the power can go back to you, the business owner.
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