They say nothing in this world is certain, except death and taxes. We’d like to add one more thing to that list — the need for a cold glass of water!
People will always need water, no matter what’s going on in the world. So, the question is: how do we get that water to them? 
With a water distributor, that’s how!
Not only do water distributors handle the logistics of transporting your water products from the point of manufacture to the store's shelves, but they’ll also help find the right shelves to get them on.
This way, your CPG won’t have to take on the burden of researching the thousands of stores in a region, pitching and selling your products to said stores, then managing the inventory, forecasting stock levels, delivering your water products, merchandising, handling product recalls… we could go on.
Startup water CPGs especially benefit from partnering with a water distributor, where any extra manpower, time, and capital can be invested into perfecting your brand and product line.
How do I find a water distributor?
There are many distributors operating in the US food and beverage industry, but it’s important that you choose your water distributor carefully. You’ll want to ensure that they distribute similar products, with relevant contacts in your market niche.
One example of a specialized distributor is Buffalo Market. We work with CPG brands that have a purpose, manufacturing products that are good for people and good for the planet. By working with a water distributor that shares your values, you’ll know that your products will be sold in stores that have the same values, such as independent and natural markets.
Why is this important? Because these stores are where your ideal customers shop, making it a crucial channel for you to start building a loyal customer base and brand community.
Which is the best water distributor for a CPG?
If you manufacture a water product, such as bottled water or water in a carton, then look no further. We’ve curated a list of the top water distributors that operate in regions throughout the US and beyond.
Your future water distributor could be somewhere in this list! Keep scrolling to find them.
Buffalo Market
Buffalo Market knows the organic and natural food and beverage industry in the US inside out. We’re a full-service food and beverage distributor of up-and-coming CPG brands with a mission.
Our tech-forward approach allows us to be fully transparent with our distribution services, meaning you can rely on us to help successfully bring your products to market.
Distribution regions: Throughout the US.
The Honickman Companies
The Honickman Companies are a family of five beverage distribution companies, including: Canada Dry Delaware Valley Bottling Company, Canada Dry Potomac Corporation, Pepsi-Cola Bottling Company of New York Inc., and Pepsi-Cola & National Brand Beverages Ltd.
Together, they distribute over 60 soft drinks brands. This includes several innovative water brands such as Amino Energy, Core Hydration, Essentia, Evian, Flow, Lemon Perfect, Polar Seltzer, Sparkling Ice, and more.
Distribution regions: New York, Pennsylvania, and Virginia.
Atlantic Beverage Distributors
Atlantic Beverage Distributors are primarily focused on distributing craft beer, craft spirits, and fine wine, though they do also carry a range of non-alcoholic beverages.
Their water brands include Lurisia, Rain, Tretap CBD, and VOSS.
Distribution regions: Massachusetts.
Mancini Beverage
Mancini Beverage has three divisions, including Rhode Island Distributing, C&C Distributors, and Northeast Beverage RI. 
Northeast Beverage RI operates in the non-alcoholic beverage space, distributing a variety of soft drinks and water CPGs. Their water brands include Boxed Water, Poland Spring, Vita Coco, Voss, Sparkling Ice, and Hint Water.
Distribution regions: Rhode Island and Connecticut.
Alliance Beverage Distributing
Alliance Beverage Distributing distributes beer, wine, and non-alcoholic beverages around Western Michigan. It originally began as two separate companies which formed an ‘alliance’ around 2013.
They currently work with the following suppliers: Absopure, Schweppes, Essentia, Karma, Nestle, VOSS, and more.
Distribution regions: West Michigan.
Atlanta Beverage Company distributes a variety of beverage products to restaurants, bars, convenience stores, grocery stores, and package stores.
They act as a marketing and distribution partner for more than 120 national and international beverage brands. They also assist retailers in displaying and selling the right kinds of beverages for their customers.
Their water suppliers include Acqua Panna, Callaway Blue Spring Water, Deer Park Water, Essentia, Evamore Water, hellowater, Icelandic Glacial, and Lemon Perfect.
Distribution regions: Georgia
Terborg Distributing
Terborg Distributing primarily distributes water CPG brands around northwest Indiana. Their suppliers include Sparkling Ice, La Croix, Fiji Water, Essentia, Voss, Icelandic Glacial, Eternal, and Ice Mountain.
Distribution regions: Northwest Indiana
Los Angeles Distributing are a beverage and snack distribution company. Their beverage portfolio includes wellness, coffee, and water products, as well as sodas and teas.
L.A. Distributing carries alkaline water brands Eternal, 1907, and Waiakea. They also carry sparkling water brands such as Tehuacán and Topo Chico, as well as still brands like Boxed Water and Just Water.
Distribution regions: Los Angeles.
Monarch Beverages
Monarch Beverages specializes in non-alcoholic beverage distribution. They’re a family-owned, international business that was founded in Atlanta in the sixties.
In 2021, Monarch began working with more brands in the wellness beverage space, including flavored and enhanced water. Their water suppliers include Zensa Urban Drinks, Planet Aqua, and Bubble Up.
Distribution regions: US, Central America, France, Asia, and the Middle East.
Beverage Distributors
Beverage Distributors is a family-owned, community-centric wholesaler that was founded at the end of prohibition times in the US.
They work with some of the leading beverage brands in the country, as well as new and emerging brands within the ever-changing beverage market.
The brands that they partner with include Amino Energy, Biolyte, Daytrip Sparkling Water, Jelly Belly Sparking Water, Liquid Death, Waiakea Water, and ZenWTR.
Distribution regions: Cleveland, Ohio
DeCrescente
DeCrescente distributes a variety of beverage products, including beer, wine, spirits, hard seltzer, cider, and non-alcoholic beverages, as well as some chips and snack brands. They describe themselves as a ‘one-stop shop’ for retailers, offering social media services, line cleaning, and more.
Their non-alcoholic division was established in 1991 and has since grown to include many CPGs. Their water brands include Fiji, Lemon Perfect, Karma, Bai, Evian, Essentia, Saratoga, Core Hydration, Sparkling Ice, and Vita Coco.
Distribution regions: Upstate New York
Wisconsin Distributors
Wisconsin Distributors bring beer, soda, and non-alcoholic beverages to over 30 counties within Wisconsin.
Their portfolio includes a range of water CPGs, including Hiball Energy, Yerbae, C2O, Mineraqua, Perfect Hydration, Jelly Belly Sparking Waters, and more.
Distribution regions: Southern Wisconsin.
Beverage South
Beverage South can help CPGs and retailers with sales, distribution, display, promotion, and merchandising. They’re always looking for more quality beverage products to add to their portfolio of brands.
Some of the water brands that they carry include Evian, Essentia, Core, Blue Mist, Perrier, Nestlé, Deer Park, Acqua Panna, Runa, Neuro, and more.
Distribution regions: Georgia and South Carolina.
Great Plains Distributors
Great Plains Distributors was one of the first distributors to carry Coors. Though their main focus is beer and other types of alcoholic beverages, they do carry a number of non-alcoholic products.
The water brands in their portfolio include Acqua Panna, Eternal, Lemon Perfect, Poland Spring Water, and ZenWTR.
Distribution regions: Texas
Lake Beverage
Lake Beverage is another beverage distributor that started up after prohibition. They began with a focus on cider, before expanding into beers and later adding water distribution to their services.
They carry the following water brands: Acqua Panna, Icelandic Glacial, Nestlé, Niagara, Poland Spring, and Prime Hydration.
Distribution regions: New York State.
Bellavance Beverage Co
Bellavance has a keen focus on quality beverages. They started up in 1902, making their deliveries around Nashua City with a horse and wagon.
They’ve come a long way since then, with a huge list of brands in their offering. The beverage and water distributor carries a variety of water CPGs including C2O, Crystal Geyser, Perrier, San Pellegrino, Purity Organic, and more.
Distribution regions: New Hampshire.
Columbia Distributing
Columbia Distributing acts as a go-to for all things beverage. Their non-alcoholic range contains 60 CPGs with ‘old standbys’ as well as up-and-coming names. This water and beverage distributor services bars, restaurants, retailers, and event centers.
Depending on which state you’re in, you’ll find different brands in their portfolio. However, they do sell the following water brands: Alkaline88 Water, Deja Blue, Hop Water, Flow, Spindrift Sparking Water, as well as bigger names like Acqua Panna, Nestlé, and Evian.
Distribution regions: Oregon and Washington.
Flathead Beverage
Flathead Beverage brings drinks to some of the major attractions in Montana, including Glacier National Park, Flathead Lake, and Whitehead Mountain Resort. They also serve some of the quaint villages and towns around Montana.
As well as beer, Flathead is a water distribution company that carries Aqua Hydrate, Cascade Ice, Essentia, Hiball Energy, Icelandic Glacial, Liquid Death, and more.
Distribution regions: Northwest Montana.
Your next water distribution partner
Buffalo Market stocks, distributes, and merchandises fast-growing brands with a mission, including water CPGs.
If you’re looking to get your water brand stocked in independent and major retailers, get in touch with our friendly team today!
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